Calculators / Conversion Improvement

What would a small conversion lift actually be worth?

Model the revenue impact of improving your conversion rate, whether that's turning more visitors into leads, or more leads into customers.

Toggle between Marketing and Sales below to see how a small conversion improvement compounds at each stage of your funnel, from turning more visitors into leads, to turning more leads into customers.

Your funnel

What if

Additional monthly value from the lift

$12,500

Additional leads per month

50

New monthly value

$37,500

Current monthly leads

100

Current monthly value

$25,000

Want the full picture? Take the free Revenue Diagnostic

This calculator models the mathematical impact of a conversion rate improvement using your own numbers. It illustrates potential impact and is not a guarantee of results.

That's your number, not an industry average. A short conversation could help you close that gap.

Take the Full Revenue Diagnostic
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